
Twitter is currently the 25th most popular site on the internet and is gaining momentum at an alarming rate. It is quickly becoming one of the most popular social media sites. At first it seems rather silly and not something that any serious business can use. Though it can be rather fun, Twitter is being used by more and more businesses. Updates are known as "Tweets" and must contain less than 140 Characters (spaces count.) There are applications for both Phones and Blackberry devices that make this process even easier.
"The SEC boasts its own Twitter account, and encourages companies to communicate to investors via the Web. In July, the commission said companies could disseminate certain information on the Web without issuing a news release."
It is important to customize your Twitter page to reflect your brand by using logos, colors and design elements that make your company unique. Twitter allows you to set your own icon, change the background and set the colors for links and other elements on the page.
Ways to Use Twitter Your Business
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Brand enhancement and recognition
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Online reputation management
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Post updates about company events
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Notify people of new blog updates or press releases
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Handle customer service issues
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Offer special discounts or promotions only through Twitter
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Communication to customers or representatives
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For fun
Now is a good time to get started. Enhance your brand by creating a custom Twitter page. Give us a call at 954-892-6500 or contact us.
HOW DO I DO IT?
First you register for free, which is a simple process. After creating your account, write in the form that says "What are you doing?" The tweets must be 140 characters or less, spaces count as a character, click update. That's it! If you wish to write to someone or reply to a message simply put your mouse over the tweet you wish to reply to, a gray arrow icon will appear, click on that, @'their user name' will appear at the top. Type your reply, click update.
WHAT SHOULD I SAY?
It's important to be yourself and be original. Offer up useful information that people that people will want to read. You can post links to related articles, pages on your site, offer a special discount on a new product, and also have fun with it by communicating to those are participating. You can't go wrong and just have fun!

